Next, we'll look at the most common ways that influencers earn consistent incomes and start their careers as influencers. For example, the category of nano-influencers has influencers with less than 10,000 followers, the micro category has up to 100,000 followers, the macro category has between 100,000 and one million followers, and influencers in the mega category have more than one million followers. A fashion blogger can be a great influencer to interact with on their social networks, since fashion and beauty are frequently intertwined and you can draw on a wider range of influencers. Although many influencers are paid primarily through sponsored posts, many influencers also have other sources of income.
From people who influence travel to people who influence health, the power of your influence can be an invaluable asset to your marketing campaigns. Fortunately, the highest-paid Instagram influencers will have a fixed fee, and you won't have to worry about determining what the average influencer expects. From ethical influencers to influencers who focus all their attention and energy on fashion and beauty, people from all niches and backgrounds can use Instagram as a source of income. While some influencers are well-known names and, therefore, celebrities, such as Kylie Jenner or Taylor Swift, most of the people in the influencer space are ordinary people.
In fact, I wrote an entire post about these calculators. How much should I pay an influencer? Testing 7 Instagram influencer calculators, which detail the price range that these calculators estimated my Instagram post was about.